Ava May Case Study

Test Valley Packaging help Ava May become more sustainable.

Ava May Aromas started in July 2018 with Hannah hand pouring candles and wax melts from her parents kitchen hob, having quit her full time marketing job.

Fast forward to the present day and they now work from seven Andover based workshop units with a dedicated team.

Ava May Aromas have been a customer of Test Valley Packaging since early 2020. Having struggled to find a packaging company that could provide sustainable products, Ruth from TVP visited them to provide a demo of sustainable paper bubble wrap “Hexcel Wrap”. Ava May Aromas instantly loved the product stating “they didn’t even know it existed” and that it was “very competitive”.

Hannah also mentions that the switch from plastic to paper was “very easy” and they “have not had any issues”. Ava May Aromas were very conscious about the environment and were excited to be able to switch with ease from plastic bubble wrap to paper Hexcel wrap, emphasising that smaller businesses should be doing the same.

Making the switch can be a daunting process, but TVP have proved that it can be very simple and new methods of smarter packaging can be achieved when working with the TVP team.

TVP are now in the process of working on a new project with Ava May Aromas, to support the launch of their branding later this year. Hannah says how great it has been to meet face to face and go through all the available options. She has been impressed with how committed TVP have been in finding the right solution for her products, as “packaging is a minefield but TVP are not just offering brown boxes, it is nice to know we can basically do whatever we want to do with our packaging”.

Sales Manager at TVP, Ruth has said “It has been great to help a growing company move through the stages of switching from plastic packaging to our sustainable paper alternative. We are very excited to be working with Ava May Aromas on transitioning to better packaging options and I am looking forward to what the future holds for our customer”.

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